Media Relations Articles

Real Estate Public Relations: You Made A Big Splash – Now What?

posted on May 25, 2015

It happens all the time in the highly-competitive world of real estate. A new multimillion dollar project is announced with lots of hoopla. Company leadership and elected officials turn the dirt at groundbreaking. Local news outlets cover the story. The developer gets color photos on page one of the major daily and everyone is happy. A few months later – zip. Hundreds of new real estate projects – office buildings, retail centers, hotels, manufacturing complexes, hospitals and master-planned…